This week on the Superlative Podcast, host and aBlogtoWatch Founder Ariel Adams is joined by Matthieu Haverlan, Managing Director of Ulysse Nardin. Ariel starts the show by having Matthieu talk about his rising path through Ulysse Nardin, from Chief Commercial Officer to Managing Director. They dive into the ownership change from the French luxury group Kering to its current owner, Sowind Group SA, which was deemed by Deloitte to be one of Switzerland’s Best Managed Companies of 2024. As they move on to talk about the brand and its watches, Ariel asks Matthieu about his preferred way to see Ulysse Nardin sell its product and how formative experiences in certain places, like Paris, can influence someone to become a watch lover. While addressing how it can appeal to younger generations of enthusiasts with a good price point, Ariel asks about the brand’s range of pricing and how that enables it to compete with entry-level brands as well as luxury brands. Listen below or on the player of your choice. 

Keep up with Matthieu and Ulysse Nardin!
Website: www.ulysse-nardin.com
Instagram: @UlysseNardinOfficial
LinkedIn: Matthieu Haverlan

This week’s episode is sponsored by Bezel! Bezel is the top marketplace in the world for authenticated luxury watches, with free in-house authentication and fully insured overnight shipping with every purchase.