This week on the SUPERLATIVE Podcast, host and aBlogtoWatch Founder Ariel Adams is joined by Mark Bernardo, the Director of Editorial Content at Teddy Baldassarre. Ariel has Mark discuss his experience in the watch industry, from his time as the Senior Editor of WatchTime Magazine to Teddy Baldassarre. He highlights the passion and camaraderie within the watch industry and the magnetic appeal of watches. They also discuss the lack of recognition of watches as just a hobby and the potential for watches to help connect us with other professions besides divers, pilots, and drivers — such as writers and artists. They dive further into Mark’s transition from watch media to working in retail and discuss the differences in creating online content for both. Ariel and Mark talk about the general transformation of the watch retail industry, the value of firsthand experience in watch journalism, and the role of independent coverage in influencing buying decisions for consumers. Join in the conversation as Ariel and Mark talk about the retail industry, watch content, and much more on this week’s episode of the Superlative Podcast.

Keep up with Mark and Teddy Baldassarre!
Website: www.teddybaldassarre.com

Check out this week’s sponsor!
Bezel: shop.getbezel.com
Shop over 21,000 luxury watches, fully authenticated in-house by Bezel’s team of experts.