After the hugely successful launch of Authenticity Guarantee in the United States, the United Kingdom, and Germany, eBay’s now-famous authentication service expands its European scope while offering more buyers and sellers protection on one of the world’s most important online marketplace platforms. Authenticity Guarantee works by sending eligible listings to eBay’s authentication partner, leading watch experts Stoll & Co. eBay’s description of the service is: “Real Watches. Checked by real experts.” On July 10, 2024, in Vienna, Austria, eBay and aBlogtoWatch cordially invite you to celebrate the eBay Authenticity Guarantee Service at a watch enthusiast appreciation event. See more information about the RSVP-only event below, but first, a bit more about eBay’s Authenticity Guarantee service and how it works in the European market.

The big news today is that buyers in Germany who use eBay.de will be able to rely on eBay’s Authenticity Guarantee (also known as “Mit Echtheitsprüfung”) when buying from watch sellers located in various European Union countries outside of Germany. eBay heralds this moment as “the expansion of our German Authenticity Service to various EU countries,” and it is a boon for many timepiece dealers in Europe who can now take advantage of the many active German watch consumers who use eBay. According to Statista, Germany is currently the largest market for wristwatches in the European Union. European countries that German buyers on eBay.de can now purchase from where Authenticity Guarantee may be available include Germany, France, Italy, Poland, Spain, Belgium, The Netherlands, and Austria. This is great news for EU watch sellers.

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In Germany, eBay Authenticity Guarantee service was launched in 2021 for eligible watches purchased at prices of 1,800 Euros and up. Once purchased, there is no additional cost for the Authenticity Guarantee inspection. The cost of additional shipping, insurance, and professional services are included in the final price for consumers, and for applicable sellers, it is included in their final fees. For comparison purposes, the starting value of Authenticity Guarantee watches is $2,000 USD in the United States (and is available for all watches priced at $500+ USD and with a modest $80 fee), and 1,500 GBP in the United Kingdom (for buyers there purchasing eligible watches on eBay.co.uk or eBay.com, respectively).

eBay’s Authenticity Guarantee program offers a multi-point inspection to ensure that the watch you are buying is authentic and matches the description. eBay’s authentication services have proven popular (and are growing) in the United States, thanks to a focus on consumer satisfaction, value, and integrity. For those of you who sell watches on eBay, you can now enjoy an even larger market thanks to additional assurances and protections that help attract a larger share of the buying public. Learn more here about eBay Authenticity Guarantee.

Share your watch discovery stories and mingle with fellow timepiece enthusiasts along with aBlogtoWatch founder Ariel Adams in Vienna. eBay and aBlogtoWatch welcome you to celebrate the timepiece collecting and hobbyist community in Vienna, Austria on July 10, 2024, from 18:00 – 21:00 CET. The exclusive event will include a presentation to describe current topics in watch collecting, as well as how to use eBay as part of the watch-lover journey. Enjoy eBay’s hospitality and see rare watch finds while making new friends. Space is limited, so RSVP now to [email protected].

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aBlogtoWatch “Rare Finds” Watch Enthusiast & eBay Event
Juwel Wien Venue
Taborstrasse 1-3, 1020 Wien
Vienna, Austria
July 10, 2024 @ 18:00 – 21:00 CET
For Entry: [email protected]


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