1. The Rules: Gold Watches.

Gold watches are not for everyone. Price aside, gold as a material is softer than typical stainless steel and needs to be treated with greater care if you want your watch to look good after a few years of wear. Additionally, a gold watch can be flashy and is not a look that is suitable for everyone. If you are considering your first gold watch, here are some handy tips and pointers to help you get started on your search.

Source: Time and Tide

2. Happy 90th Birthday To Walter Lange

Walter Lange is the great-grandson of Ferdinand Adolph Lange and he helped resurrect A. Lange & Söhne exactly 20 years ago in 1994. And although Walter Lange no longer has a stake in the firm, he still attends launch events and is still very much one of the faces of the brand. Here, he talks about his love affair with watches, his decision to revive the brand, and his wishes for the future.

Source: WatchesBySJX

3. Ten Years Of Wrist Watch Blogging: A Story Of 21st Century Luxury Media

Today, there is a healthy number of blogs, such as ours, that cover watches, but this was not always the case. 10 years ago, when the concept of blogs were in their infancy, there was probably only one serious watch blog and that is Robert-Jan Broer’s Fratello Watches. Here, we talk to Robert-Jan to get a behind the scenes look at what actually goes on at a watch blog – what are some of the difficulties that he faced in his early days, the watch media industry in general, and what are some of his favorite watches.

Source: Forbes

4. A Simpler Time for Men’s Watches

While tech companies and startups around the world are scrambling to get their smart watch to the public, the traditional watch world is paying no heed and are instead going back to their roots – releasing clean and simply designed watches. At this year’s Baselworld, the hottest watches were in fact the more simple and clean looking ones. Forget large, brash cases and complicated double tourbillons, the classic dress watch, this writer thinks, is this year’s hot ticket item.

Source: Wall Street Journal

5. Should the Swiss be afraid of Apple?

Smart watches have not quite taken off, but if there is anyone who could succeed in making them desirable, it is Apple. Rumors suggest that Apple will introduce its hotly anticipated iWatch later this year, and the world is understandably excited. But should the Swiss or in fact the rest of the traditional watch industry be afraid? The author of this article does not think so and here is why.

Source: HardwareZone