Securing the dial of the Bausele Terra Australis in place are five steel arms, a design element the brand claims was inspired by claw settings in diamond jewelry (with the Bauselite case acting as the “diamond” in this instance). The case tapers upwards towards the edged crown guards at 12 o’clock, set with a pair of PVD-coated black hexagonal screws that match nicely with the black crown in-between. Additional black hexagonal screws secure each steel arm in place, and each screw protrudes slightly from the setting, which adds to the general chaos of visual and textural elements in this watch.

The caseback is deeply curved to better hug the wrist and displays the brand’s slogan, “Keep a piece of Australia with you,” at 12 o’clock. Through a sapphire crystal, the Swiss made Soprod A10 movement can be viewed—an automatic calibre featuring 25 jewels and a 42-hour power reserve, which oscillates at the very modern frequency of 28,800 vph (or 4Hz). The watch is water-resistant to 50m, which is a tad disappointing for a large Australian-themed timepiece; we’re a nation obsessed with beaches and water sports, and I see little reason why a case this size couldn’t offer a depth resistance of 10 Bar (100m) for more protection. I also wish the Bausele branding was applied directly to the movement’s rotor rather than printed on the crystal. The Soprod A10 is a relatively well-finished movement, with Geneva striping, blued screws and perlage, but it’s hard to admire with all that text in the way.

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The Bausele Terra Australis watch I wore for this review was serial number 3/50, from an initial limited run of 4 different configurations of the watch. This version is called “Ice Blue,” and alternate options including “Red Black” (entirely PVD-coated black steel case with a carbon fiber dial and red dial elements), “Graphite” (PVD-coated black steel claws with a natural steel case, carbon fiber dial, and red second hand), and “Flinders” (PVD-coated rose gold case with a matte black dial and rose gold dial elements). When the initial limited edition versions run out, non-numbered production units will still be available and can be customized on the Bausele website with any configuration of case and dial elements.

The brand tells us that 850 different configurations of the Terra Australis are available and are provided at no extra cost to the buyer. Bausele’s brand ambassador Dominic Purcell wore the “Red Black” configuration on season 5 of Prison Break, but when offered my choice of version to review, I felt the steel-dialed “Ice Blue” configuration provided a more industrial, outback-Australian look (and this version is apparently the most popular, according to Christophe).

My personal taste in watches tends to run almost entirely in the opposite direction to the Bausele Terra Australis; I usually wear 37-40 mm dials with slim cases, with classic styling and maybe a few pops of color. Wearing the Terra Australis for a few weeks was certainly a change of pace, but despite the case size it wears relatively well (of course, once that abominable strap had been ditched). The Bauselite material is lightweight, so while this watch looks like a solid slab of steel and stone, it actually weighs less than 150 grams. The crown at 12 filled with red earth was a great conversation-starter at the office, where my colleague’s opinions on the watch ranged from “Wow, that’s unusual” to “Is that a watch or some sort of satellite dish on your wrist?”.

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Despite my initial misgivings, I found myself unable to completely deny the appeal of the Terra Australis. This is a watch quite unlike anything else on the market, which in an industry currently dominated by vintage re-issues and endless variations of similar designs, is quite refreshing. Australian competitors like the Melbourne Watch Company also tend to focus on more traditional designs, while Bausele seem to be striving to create something new despite all the challenges that entails. That being said, the cost of manufacturing locally in Australia is apparently quite high; the Bausele Terra Australis retails for $4,850 AUD, which is a large chunk of change for a Soprod-powered watch from a lesser known brand. Prospective buyers will need to decide if the uniqueness and Australian flair of this timepiece is worth the asking price. bausele.com

Necessary Data
>Brand: Bausele
>Model: Terra Australis “Ice Blue”
>Price: $4,850 AUD
>Size: 46 mm wide by 15 mm thick
>Would reviewer personally wear it: No, although I can’t deny it makes a great conversation-starter.
>Friend we’d recommend it to first: Those who dress a bit alternatively and have the wrist girth to pull off a large timepiece.
>Best characteristic of watch: The Bauselite case, which looks and feels unique, and the red earth from the Kimberley in the crown.
>Worst characteristic of watch: The OEM leather strap, which I hope will be replaced with a mesh-style bracelet from the brand in the near future.


Sweet jebus that’s an ugly watch.

  • Some constructive criticism? Don’t try to hard to be different. Try to include Aussie elements in a non-ugly and non ridiculous way. Hire a designer from a local art-school or make a competition. Reconsider your pricing, seriously, reconsider your pricing. Learn from this superfail.

    • I like the collaborative competition idea. Would love to see what kind of design the ABTW community would settle on, starting from this watch here.

    • Thank you Sheez…have you hold and seen the watch in person? Regarding the pricing, I don’t understand…I am in the industry for long enough to know that you can’t fault the pricing for this level of quality watch.
      There is no failure here, we already sold a lot to some very happy customers, here is what David, one of the early customer had to say about the watch:
      “Magnifique!!! What a beautiful piece of art… it really exceeds my expectations of how it would look — far beyond the images on your website. All the detail from the many angles are accentuated in person. Excellent craftsmanship, and so unique — you have a real hit and I think you will attract many watch aficianados to the Terra Australis.”

  • From what I am seeing, I think Mr. Hoppe should have kept his career in finance.

    • Thank you very much, I appreciate your nice comment. Do we know each other?

  • Wow.

    Kinda like an RJ DNA watch with the addition of natural elements in the crown. But on acid. And falling down the stairs.

    I would have liked to know more about bauselite: does it offer anything outside of aesthetics? Its lightweight, compared to what? Does it have noteworthy tensile strength or scratch resiatance? Is this it’s only colour?

    Dimensions are a bid absurd and it just doesn’t look that great on the wrist. Some element finishing could have been done better, and as mentioned the painted blue seconds hand sticks out like a sore thumb on this bare palette (and I’m not sure if ‘ice blue’ is reminiscent at all of australia) The movement is painfully dwarfed, a solid decorated caseback absolutely should have been employed.

    Despite the price being ridiculous beyond further comment, it does appear that locals are making their way to dealers to consider them:

    https://uploads.disquscdn.com/images/fc9b6d4f9e06b33e82b0141e35a8c557808a88d09dbcfba86010101a10acb3a0.png

    • Thank you !
      I am actually a very good friend or Yvan Arpa who designed the RJ DNA watch.
      Dimensions are very well balanced and the watch looks very good on the wrist, see picture below.
      I am in the industry for a long time to know that this watch has an amazing quality / price ratio…
      The Bauselite is machined – not injected like normal ceramic and we have created a joint venture company 4 years ago with Flinders University in Adelaide to create this first in the watch industry in Australia.
      It goes into a furnace – becomes pink and then we inject nano technologies to give it the colour we want.

      https://uploads.disquscdn.com/images/a2b8b74e2d43a6ed16ead1108bfddbbdc3717c62a263a95fb02fb087cd88ac9f.jpg

  • As an Australian, and prior to seeing this article a proud one, I would like to apologize on behalf of all our people for the creation of this monstrosity. The rest of the Bausele range is actually worth looking at, depending on ones individual taste. This one is not. This one, if you’ll forgive me, can fuck right off mate.

    • Thank you! I appreciate your constructive criticism of the watch mate…have you hold one or seen it in real?

    • Thank you David! Don’t you find it a bit harsh to dismiss my customers the way you do in one little comment without actually having hold a watch physically?
      – 4 years of research and development
      – bringing watch manufacturing to Australia
      – trying to be different in the design than what is done at the moment by every brand
      – a well build product with amazing components for that price (and I am in the industry for long enough to know it is an amazing quality / product ratio)
      I understand it is not your taste but don’t wish for someone else’s failure because of it.

      • Christopher, you are quite correct. I apologise unreservedly. Must of been disheartening to read my comment after the effort you put in. All the best and I will keep an eye out for the watch and make an informed opinion next time.

      • Thank you Berndt! I appreciate your constructive criticism of the watch…have you hold one or seen it in real? I am the founder of Bausele and the designer of the watch…

    • Thank you! I appreciate your constructive criticism of the watch…have you hold one or seen it in real? I am the founder of Bausele and the designer of the watch…

      • Sorry if my honest opinion has hurt your feelings. No, I have not held the watch or seen in person. Nothing about the watch appeals to me – that is all I have to know.
        Good luck to you.

  • The intention was headed in the right direction, but it’s looking like *something*-meets SevenFriday to me. The concept has potential but at a price point which includes so many other options, it’s risky. Apropos of whatever, I see Bausele does make some rather nice looking pieces otherwise, so there’s hope.

    • Thanks John! We have started a joint venture with Flinders University down in Adelaide to produce the main component of this watch. I am proud to be the first to be bringing (4 years ago) watch manufacturing in Australia after a long career in the industry in Switzerland. This watch is nothing like a SevenFriday…I would compare it more to a Hublot than a SevenFriday…all the components of this watch are top notch – like all my watches, there is no sacrifice to the quality.

    • Hi again Raymond. Don’t you find it a bit harsh to dismiss in one little comment without actually having hold a watch physically?
      – 4 years of research and development
      – bringing watch manufacturing to Australia
      – trying to be different in the design than what is done at the moment by every brand
      – a well build product with amazing components for that price (and I am in the industry for long enough to know it is an amazing quality / product ratio)

  • Bauselite is actually an excellent shield against the LZX proton rays the people of planet Rbzerlexm are constantly bombarbing us with. The segmented bezel pieces on the watch are amplifiers, quadrupling the effectiveness of the bauselite. Brilliant design!

  • Creating a new way of displaying the same ol’ time, without sacrificing legibility and visual appeal, requires a dash of genius.

    This watch is clearly going for textural appeal and it may very well be successful on that front. However, I feel as though the creative process behind the dial is incomplete.

    • Thank you for this first constructive criticism! Which part of the dial you think is incomplete? What would you have done differently? (I am the founder of Bausele and designer of the watch:)

  • Yup, I’ll agree, it’s certainly a conversation starter, just not in a good way.
    What does the tattoo say?

    • Why not in a good way Raymond? Have you seen or hold the watch yourself?

      • You know, that’s one very important aspect of a watches on this blog i can’t comment on. How it feels, watching how it comes alive in your hands, How well it’s constructed it is. All these are very important points that i can’t appreciate. What i do have are eyes and in this instance that’s pretty much all i need to come to a determination. I’m not going to start listing what i dont like about other than to say i feel you have concentrated too much on the style of the watch over functionality . Your design is big and bold and almost look as if they have been riveted together by some construction company. While some among us go for that look,…I don’t.
        Please don’t think I’m being mean, i really admire your drive to get your creation to market while i just sit here behind my keyboard criticising, but for me it’s all about style ( my style ) and in this instance it’s a no .

        Good luck.

        • Thank you Raymond! I understand it is not for everybody’s taste, let me share with you the comment from David, one of my early customer:
          “Magnifique!!! What a beautiful piece of art… it really exceeds my expectations of how it would look — far beyond the images on your website. All the detail from the many angles are accentuated in person. Excellent craftsmanship, and so unique — you have a real hit and I think you will attract many watch aficianados to the Terra Australis.”
          I think it speaks for itself. I have customers who bought 2, even 1 customer bought 3 (2 for him and 1 as a present). It is that type of watch…either you love it or you hate it!
          But something is sure, a lot of effort came into it…

  • If that is typical of Australian aesthetics, then I am truly glad my ancestors were never naughty enough (or careless enough) to be deported!

    • Hello, we have started a joint venture with Flinders University down in Adelaide to produce the main component of this watch. I am proud to be the first to be bringing (4 years ago) watch manufacturing in Australia after a long career in the industry in Switzerland. This watch is nothing like a SevenFriday…I would compare it more to a Hublot than a SevenFriday…

  • The main criticism I have of the Bausele Terra Australis is…how incredibly ugly it is. And wait…what?…the i crown is filled with dirt?
    It’ll start a conversation all right:
    “Hey, how’s it going?”
    “Good, thanks. Wow, that’s one hideous-looking watch you have on there.”
    “…”

    • Thank you Michael! I appreciate your constructive criticism of the watch…have you hold one or seen it in real? I am the founder of Bausele and the designer of the watch…

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