Baselworld 2015 is happening in Basel, Switzerland, from March 18 – 26 and team aBlogtoWatch will be there checking out the newest watches from brands like Rolex, Omega, TAG Heuer, Zenith, Patek Philippe, Breitling, Bulova, and many, many more, from the biggest names to the cool independents.

Follow aBlogtoWatch.com coverage here, as well as our various social media channels such as YouTube, Instagram, Facebook, Google+, and Twitter for on-the-spot updates and extra coverage beyond what you will see here. Check #BaselworldABTW often to see all our content on the aforementioned social media channels. It will be an exciting show, and as always, we try to mix up our coverage style each year, so check out what we hope to be a very personal Baselworld experience, as well as a look at the most important watches that will be released this year.

On everyone’s minds in the watch industry this year are smartwatches. Apple was clever to announce the sale date of the Apple Watch just a bit in advance of Baselworld 2015, and we also know that major companies like The Swatch Group, LVMH, and many others are going to start dabbling in the smartwatch area more and more. The question we have is how attention this year on those types of products will impact the sale as well as release of important new mechanical watches. Whether you like smartwatches or not, you can be sure that they are on the minds of watch companies and that they will have an effect on their decision making.

Allow us to “take you along with us” on the journey to Switzerland and check out many of our favorite watch brands next week at Baselworld 2015. As always, if you have specific requests or questions for particular brands simply mention them in your comments below and we will try to get answers over the course of our coverage.

Keep up with our pre-, post-, and live Baselworld 2015 coverage here.